Kuala Lumpur/Bangkok/Singapore , May 8, 2025 - (ACN Newswire via SeaPRwire.com) - As India continues to cement its reputation as the global capital for Global Capability Centers (GCCs), a new strategic imperative is emerging—cultural integration. While talent, technology, and cost arbitrage remain key, it is the cultural maturity of these centers that now determines enterprise-wide success.In a groundbreaking new whitepaper, SRKay Consulting Group makes a compelling case for why cultural intelligence must be embedded into the operational core of every GCC. Their research reveals a clear business truth: culture is no longer a soft metric—it is a measurable, high-ROI performance driver."Embedding cultural intelligence is no longer a peripheral initiative—it’s a strategic lever that powers agility, R&D effectiveness, and global alignment across mature GCCs in India."— Santosh Panicker, Chief Operating Officer, SRKay Consulting GroupGCCs Are Evolving—But Culture Is LaggingToday’s GCCs are innovation centers, managing high impact workstreams in AI, advanced analytics, and digital transformation. Yet despite this strategic evolution, many centers still struggle with the hidden costs of cultural misalignment—delayed decision-making, compliance breakdowns, communication issues, and talent attrition.SRKay’s study, which surveyed 301 leaders across C-suite, engineering, and HR functions, found:- 60% of Tech & IT leaders report compliance delays due to governance models misaligned with local culture.- 65% of aviation GCCs face productivity bottlenecks from clashes between global standardization and regional work styles.- 55–60% of engineering heads cite persistent execution hurdles caused by poor cultural synergy.Introducing the 5-Stage Cultural Maturity ModelTo tackle these gaps, SRKay proposes a 5-Stage Cultural Maturity Model, guiding GCCs from reactive problem-solving to fully institutionalized cultural fluency. The model aligns with frameworks such as Hofstede’s Cultural Dimensions and Trompenaars’ Model, enabling GCCs to diagnose and address issues around hierarchy, communication styles, decision-making, and feedback protocols.This shift, SRKay argues, transforms culture from an HR initiative into a business-critical operating system.“GCCs in India now function as strategic enablers, collaborating directly with global teams on breakthrough projects.” — Darshil Dholakia, Director of Business Operations, SRKay Consulting GroupFrom Metrics to Meaning: Operationalizing CultureMature GCCs are already embedding culture into dashboards and governance scorecards:- Cross-Team Collaboration Index: Quality of interaction between HQ and GCCs- Resolution Turnaround Time: Speed of resolving culturally driven issues- Culture NPS: Sentiment on inclusion and trustThese metrics are bolstered by AI-driven tools—sentiment intelligence, immersive VR learning for leadership alignment, and cultural playbooks embedded in collaboration platforms.“Mature GCCs in India use culture as a source of operational excellence and innovation. Embedding culture transforms it into a competitive differentiator.” — Alok Kumar, Founder & Managing Director, SRKay Consulting GroupCulture-Led Growth: The Future of GCCs in IndiaBy 2030, India’s GCC market is expected to reach USD 110 billion. This growth won’t be driven by headcount alone—but by how effectively centers adopt cross-cultural collaboration, AI-enabled integration, and inclusive leadership.“The next generation of GCCs in India will be led by executives who view cultural competence not as an HR initiative—but as a core business driver.” — Vivek Dubey, Head of Strategic Consulting, SRKay Consulting GroupDownload the Whitepaper NowUnlocking the Full Potential of GCCs: The Strategic Power of Cultural IntegrationAbout SRKay Consulting GroupSRKay Consulting Group is a global consulting firm that helps companies expand into emerging markets like India through data-led strategies, market entry advisory, and operational consulting. With deep expertise in regulatory compliance, digital infrastructure, and supply chain localization, SRKay is the trusted partner for Southeast Asian firms entering India.For expert consultation and partnership opportunities, connect with:Contact InformationKomaldeep KaurEmail: Komal@mianext.com Copyright 2025 ACN Newswire via SeaPRwire.com.

MUMBAI, INDIA, May 8, 2025 - (ACN Newswire via SeaPRwire.com) - The Future of Video India 2025 conference, held at the Trident Hotel Bandra Kurla, and part of the inaugural World Audio Visual & Entertainment Summit (WAVES), brought together over 120 industry leaders, innovators, and policymakers to discuss the transformative trends shaping India's media and entertainment landscape. The event, organized by the Asia Video Industry Association (AVIA), featured insightful sessions on regulatory frameworks, content creation, as well as distribution and monetisation strategies.Setting the tone for the day, the inaugural conversation led by Abhay Shanker Verma, Principal Advisor (Broadcasting & Cable Services), Telecom Regulatory Authority of India (TRAI), focused on creating a regulatory framework to propel India's media and entertainment sector onto the global stage. Verma emphasized the importance of a level playing field and light-touch regulations to foster growth and innovation. He also reiterated India’s ambitions to become a content hub, with the establishment of the Indian Institute of Creative Technology (IICT), aimed at equipping the next generation of digital creators to excel in the global digital content industry.Following this, Gaurav Banerjee, Managing Director & CEO of Sony Pictures Networks India (SPNI), declared “. . . the days of mediocre content is coming to an end” while sharing his vision for the future of SPNI and how it is pivoting to become first and foremost a content studio. He stressed the importance of authentic, quality, and unique storytelling and how SPNI was shifting from a traditional pay TV business model to a more diversified content distribution strategy, leveraging both broadcast and digital platforms to maximize monetization and reach. Banerjee also highlighted the exciting opportunities that lie ahead for content creators given the country's young population and rapid economic growth while AI was a transformative opportunity to enhance creativity and ensure safety for both creators and consumers.Vivek Couto, Managing & Executive Director of Media Partners Asia, then provided an overview of the significant transformations in India's premium video sector over the last year, foreseeing no further imminent consolidations. Couto shared that there was enough revenue in the pie for the top 7 to 8 players to grow, and while advertising had gone through tough times for premium video, the Connected TV (CTV) universe was going to be very important for the advertising industry. Couto also remarked that India was by far the most accessible growth opportunity in the world, and “we are just beginning to see the collaboration and cooperation needed to drive this industry forward."Kelly Day, Head of International & Vice President, Prime Video, shared their unique strategy of transforming Prime Video into a comprehensive entertainment hub, underscored by the evolving landscape of content consumption in India. Day emphasized the importance of offering a wide range of content to cater to diverse customer preferences. “We want to be the first place that people think of when they want to watch something. . . This idea of offering the best and biggest service is at the core of what Amazon offers around the world,” said Day.Monika Shergill, Vice President – Content at Netflix India, also stressed the importance of creative excellence and innovation, with a commitment to fuelling emotional connections through bold and imaginative storytelling, shooting across thousands of states and cities to create a diverse slate. Winning the Indian market was certainly a priority, with the goal of taking the best Indian stories to the world. Innovation and consistency were not opposites, said Shergill, with Netflix maintaining consistency in quality while continuously innovating in both service and storytelling.Sushant Sreeram, Chief Marketing Officer at JioStar, also highlighted their platform's focus on emotional engagement, personalized content, and innovative monetization strategies to drive growth and retention. “An aspiration and ambition to get to 1 billion screens requires us to reimagine everything, from the way we market to our service and the content we offer,” said Sreesam.The conference also focused on the future of premium video advertising in India, with panellists highlighting the transformative potential of CTV for advertisers. Vineet Rastogi, Director of Product – India & EMEA, INVIDI, said, “It is not a question of choosing between linear and streaming, it’s about how to combine them.” Saurabh Srivastava, COO – Digital, Shemaroo Entertainment, emphasized the need for a new mindset to fully leverage CTV’s targeted and engaging capabilities. Clem Birdsall, Senior Publisher and Platform Director – APAC, Publica by IAS, also shared that programmatic buying offered more opportunities for advertisers compared to direct buying, which often has a higher entry threshold. However, Ranjana Mangla, SVP and Head of Ad Revenue, Sony LIV, Sony Pictures Networks India, underscored the challenges in building brand engagement in the CTV landscape, highlighting the need for a unified measurement system to ensure transparency. Surmising, Luke Smith, Senior Director - CTV & Online Video, APAC, PubMatic, opined that while TV has traditionally been effective for top-of-the-funnel brand advertisers, there are now unprecedented opportunities for all types of advertisers to leverage this medium. Closing off the event, Vynsley Fernandes, Whole-time Director, Hinduja Global Solutions Ltd & CEO, NXTDIGITAL unveiled his strategy for embracing digital transformation. Fernandes emphasized the importance of expanding broadband services and launching satellite initiatives to better serve remote areas, reflecting their commitment to adapting to evolving consumer demands and technological advancements. These efforts underscore the pay TV industry's proactive approach to maintaining relevance and enhancing accessibility in the digital age.Future of Video India is proudly sponsored by Gold Sponsor Publica by IAS, and Silver Sponsors INVIDI, MEASAT and PubMatic.About the Asia Video Industry AssociationThe Asia Video Industry Association (AVIA) is the trade association for the video industry and ecosystem in Asia Pacific. It serves to make the video industry stronger and healthier through promoting the common interests of its members. AVIA is the interlocutor for the industry with governments across the region, leads the fight against video piracy through its Coalition Against Piracy (CAP) and provides insight into the video industry through reports and conferences aimed to support a vibrant video industry.For media enquiries and additional background information, please contact:Charmaine KwanHead of Marketing and CommunicationsEmail: charmaine@avia.org | Website: www.avia.orgLinkedIn: www.linkedin.com/company/asiavideoia |X: @AsiaVideoIA Copyright 2025 ACN Newswire via SeaPRwire.com.

Guangzhou, China, May 8, 2025 - (ACN Newswire via SeaPRwire.com) - The 22nd Guangzhou Electrical Building Technology (GEBT) will take place concurrently with the Guangzhou International Lighting Exhibition (GILE) from 9 – 12 June 2025 at the China Import and Export Fair Complex in Guangzhou. GEBT is a major convening point for the electrical building and home automation technology industries in Asia. The 2025 edition will focus on “low-carbon intelligent building” and “smart power distribution”, where leading enterprises will introduce innovative technologies and solutions for energy conservation and carbon reduction in the building industry. The event will feature several professional conferences to discuss emerging trends in low-carbon smart development.At the end of 2024, China announced plans to accelerate the adoption of zero-carbon park standards, focusing on integrating diverse energy sources and storage solutions. This strategy aims to optimise industrial structures, improve energy cleanliness, and support the green transformation of the building sector. In this context, GEBT 2025 will serve as a platform for collaboration and the exchange of knowledge, uniting experts from various fields to empower industry players to seize opportunities for green and low-carbon transformation. These efforts will drive sustainable development in the building industry and contribute to achieving the government’s carbon peak and carbon neutrality goals.Collaborate with industry leading brands in GEBT themed zonesGEBT 2025 will prominently feature innovative technological solutions focused on “low-carbon intelligent building” and “smart power distribution”. It also aims to raise industry standards, foster collaboration, and provide a premier platform for exploring new business opportunities, ultimately steering the building industry toward a greener, low-carbon future. The themed zones will include the KNX zone, the Matter zone, as well as the “Low-carbon intelligent building and energy management” zone. Each zone will cover key sectors in intelligent building technology, such as electrical systems, home automation, energy management, and IoT solutions. Noteworthy companies confirmed to participate include:Electrical engineering: AiDimming, Lonon, Futina, New Bulls, Homelan, Yunkong, Lianzhong Injection, Jing'an, BULO, Chuangfu, New Blue Sky, Zhongpu, Pengchuangxin, Longyang, Jasmart and Daming RaphaelHome automation and smart lighting control systems: HDL, Intreplus, Gamder, GVS, Baotai, Leaguer, inSona, UWIZE, GIKON, Hope, Jing Rui, JIWU, Jiameixin, Tianlang Zhitong, Gransibei, Lampow, X-focus, Coso, Shengxiang, Duomei, Binthen, Morelinks, Zhi Huang, Xiaoyuzhineng, Evolome, LESDN, VIPLOptoelectronic, Small Frog, Xingruyu, Dieran, Genius, Agilelight, Chengmao, Geya, Yilaijinlian, EBELONG, Evolt, YHOPE, Creatrol and AutorailSmart power distribution: Geya, Yilaijinlian, Shunde Lighting and Electric Association, Wanduo, Kenwell, DEMI, Gacia and MatechSmart hotel systems and products: Jirang, IOVOV, Orientronic, Bipu, TOX, Youhu, Heguang, MXCHIP, Haiji, Daming Raphael and CongxunSmart audio and home entertainment systems: Partyhouse, Happy House, New Zeyu, Soundbox, Cinemaster, Eogo Sound, Wise, Yihe, POWRT, AMN, HAOYIN, Zhanyi, AISPEAKER, Roe, TKsound, Jianzhu, Juzheng, Tianlai, Golden Sound and Laveini AudioThematic exhibition zones: the KNX zone (Schneider Electric, Siemens, ABB, Legrand, Hager and more) , the Matter zone (Zemismart, THIRDREALITY, Wdmiot, Haojia, Ju Energy, Uascent and more), as well as the “Low-carbon Intelligent Building and Energy Management” zone (Techsel, Sicoo, Gzisea, MISLIN and more)Experts explore industry’s future through cross-disciplinary discussionsGEBT 2025 will host a series of professional forums featuring global industry experts and business leaders. Key topics such as low-carbon intelligent buildings, smart offices, AI building technology, and energy storage will be explored in depth during these discussions. By analysing technological trends and sharing best practices, the forums aim to prepare enterprises to seize emerging opportunities. Core themes will include carbon neutrality, AIoT applications, international standards, and market practices tailored towards China, offering participants valuable insights for driving business growth. Highlighted events will include:- New Opportunities for China’s Building Electrics and Home Automation Abroad (9 June, afternoon)This forum aims to foster international exchange focused on certification, channel development, and brand localisation in building electrical and home automation technologies. It will also seek to establish an overseas expansion alliance to help Chinese enterprises access global markets and promote green technology.- Create Intelligent Spaces, Share Smart Life (9 June, afternoon)As the world’s leading open standard for home automation and building control systems, KNX is at the forefront of building a smart ecosystem that enables seamless interconnection. In this forum, KNX China will explore how intelligent system integration is reshaping modern living spaces in innovative ways. By leveraging effective energy management, KNX not only facilitates sustainability but also revitalises buildings with cutting-edge intelligent solutions.- The China (Guangzhou) Integrators’ Conference 2025 (10 June, morning)This forum, in collaboration with Qianjia Smartech, will bring together experts to discuss how intelligent system integration can optimise and upgrade industrial structures, reducing costs and increasing efficiency.- 2025 Low-Carbon Building Technology Applications and Zero-Carbon Hotel Forum (10 June, morning)Led by the Greater China Hotel Engineers Alliance (GCHEA), this forum will explore the potential of zero-carbon hotels and how low-carbon building technologies can drive sustainable industry development.- CSHIA Startup Camp – Seizing the Opportunities of Smart Commercial Spaces (10 June, afternoon)The China Smart Home Industry Alliance (CSHIA) Startup Camp will focus on intelligent commercial lighting technology and its applications. Through case studies and tech demonstrations, it will discuss transitioning from product intelligence to spatial intelligence to help businesses seize market opportunities and foster industry growth.- PLC Building Automation Convergence and Interconnection Forum (10 June, afternoon)The PLC Group will host this forum to investigate innovative applications, standardisation, and commercialisation of PLC technologies, promoting its integration in low-carbon and intelligent building upgrades.- Global Connectivity, Global Market Access (11 June, morning)The forum will focus on leveraging Matter’s standards to enter markets in the USA and EU. It will feature technical breakdowns, case studies, and channel strategies to help businesses to thrive in the home automation revolution.- OffiSmart Smart Office and Space Management Summit (11 June, morning)Under the theme “Office innovation driven by new productivity”, the forum will gather industry leaders and innovators in intelligent technology, green building, and space design. Participants will discuss trends in intelligent, low-carbon, and human-centric office spaces, with a focus on AI-driven office systems, sustainable design, and healthy office environments. The event aims to foster collaboration and innovation across industries, and accelerate the adoption of advanced technologies.- AI Leads the Future: Seminar on Innovative Practices in Smart Venues (11 June, afternoon)In collaboration with the Shenzhen Building Electrical & Intelligent Association, this seminar will explore intelligent engineering design and share implementation experiences. It will also showcase innovative practices in intelligent convention centres, cultural venues, sports centres, and large-scale competition venues, contributing to the future of smart venues.- DeepSeek Innovation Conference for Home Industry (11 June, afternoon)This forum, organised by Zhinaer, will focus on the standardised applications of AI technologies such as DeepSeek AI in the home industry. Topics will cover leveraging technologies to empower the industry, promoting digital operations, and achieving cost reduction and efficiency gains.- New Trends in the Integration of Building Lighting and Microgrids Powered by PEDF (11 June, afternoon)PEDF (Photovoltaic, energy storage, direct current and flexibility) technologies integrate solar generation, energy storage, direct current distribution, and flexible load control, offering innovative solutions for the integration of building lighting and microgrid. This forum will invite experts, scholars, and industry representatives discussing cutting-edge applications, multi-energy coupling technologies to enhance efficiency and reliability, and their roles in microgrid mechanisms and intelligent control strategies to optimise energy distribution.Guangzhou International Lighting Exhibition and Guangzhou Electrical Building Technology are part of Messe Frankfurt’s Light + Building Technology fairs headed by the biennial Light + Building event. The next edition will be held from 8 – 13 March 2026 in Frankfurt, Germany.Messe Frankfurt organises several trade fairs for the light and building technology sectors in Asia, including Shanghai Intelligent Building Technology, Shanghai Smart Home Technology and Parking China. The company’s lighting and building technology trade fairs also cover the markets in Argentina, India, Türkiye, the UAE and the USA.For more information on Light + Building shows worldwide, please visit http://www.brand.light-building.com.For more information regarding the building shows in China, please visit www.building.cn.messefrankfurt.com or email building@china.messefrankfurt.com.About Messe FrankfurtThe Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser with its own exhibition grounds. With a workforce of some 2,500* people at its headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around the world. Group sales in financial year 2024 were around € 780* million. We serve our customers’ business interests efficiently within the framework of our Fairs & Events, Locations and Services business fields. One of Messe Frankfurt’s key strengths is its powerful and closely knit global sales network, which covers around 180 countries in all regions of the world. Our comprehensive range of services – both onsite and online – ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. We are using our digital expertise to develop new business models. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance between ecological and economic interests, social responsibility and diversity. For more information, please visit our website at: www.messefrankfurt.com/sustainability With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). For more information, please visit our website at: www.messefrankfurt.com*Preliminary figures 2024 Media contact:Alicia KuPhone: +852 2230 9261Alicia.ku@hongkong.messefrankfurt.comMesse Frankfurt (HK) Ltd35/F China Resources Building,26 Harbour Road,Wanchai, Hong Kongwww.messefrankfurt.com.hk www.building.messefrankfurt.com.cn Copyright 2025 ACN Newswire via SeaPRwire.com.

BANGKOK, May 8, 2025 - (ACN Newswire via SeaPRwire.com) - H.E. Prasert Chanruangthong, Deputy Prime Minister and Minister of Digital Economy and Society (MDES), is spearheading Thailand's efforts as the principal host for the global academic conference "The 3rd UNESCO Global Forum on the Ethics of AI 2025." This prestigious event will be held from June 24-27, 2025, at Centara Grand & Bangkok Convention Centre at CentralWorld, Bangkok.The conference is being organized under the leadership of three major Thai ministries – the Ministry of Digital Economy and Society (MDES), in collaboration with the Ministry of Higher Education, Science, Research and Innovation (MHESI), the Ministry of Education (MOE), and UNESCO – which have joined forces to create this significant platform. The forum will bring together leaders, representatives, experts, and academics from 194 UNESCO member states to exchange perspectives, share knowledge and critical information, and develop visionary frameworks that will establish the foundation for ethical AI frameworks that are transparent, fair, and respectful of human rights in accordance with international standards, specifically the 'UNESCO Recommendation on the Ethics of AI.' This collaborative effort aims to translate principles into concrete and sustainable practices, ensuring AI development proceeds in a direction that is genuinely responsible to global society.The conference will feature high-level policy discussions focusing on crucial topics including: human rights and balancing innovation with personal data protection in the digital era; AI policy, standards and transparent, accountable, and responsible practices; AI and the future of education, leading to transformative learning that increases opportunities; driving AI innovation and reducing inequality; and AI and the future of work, advancing sustainable digital economic development."Thailand is not only prepared to serve as the host country but is also ready to advance as a leader in AI ethics alongside the global community," stated H.E. Prasert Chanruangthong"We are eager to demonstrate our potential through a proactive role in advancing ethical considerations and AI governance policies that align with international standards. Additionally, we will present the direction of the AI Governance Practice Center, the first center for developing AI Governance capabilities in the Asia-Pacific region, which aims to promote international cooperation and accelerate the development of AI guidelines and standards in accordance with ethical principles and governance following UNESCO guidelines across numerous countries."In addition to the formal proceedings, conference participants will have the opportunity to experience and learn about the beauty of Thai culture up close. This includes immersing themselves in the grandeur of World Heritage sites, witnessing artistic expressions of the Thai spirit, and experiencing a lifestyle filled with unique charm. These cultural experiences not only reflect Thailand's proud identity but also represent a significant opportunity to showcase the country's soft power to an international audience, which will contribute to creating economic value for local areas in the future.Beyond the main conference, the event will feature diverse and engaging side events to encourage broader participation from educational institutions, academics, and interested experts through various activities under "Bangkok AI Week 2025." These include AI Pitching events from educational institutions, such as the "Beyond Green AI for a Thriving Future Pitch Competition" organized by the AI Engineering Institute (AIEI) and CMKL University, as well as the "Call for Papers – UNESCO Global Forum on Ethics of AI 2025" hosted by Burapha University. These side events will provide a platform for academics and experts to submit papers on ethics, governance, and sustainability related to AI, which will be presented and discussed in dedicated sessions, contributing to the establishment of 'A Landmark in AI ethics and policy' in Thailand.For more information, please visit the official website at https://www.globalforumethicsai.com/ or follow the Facebook page ETDA Thailand. https://www.facebook.com/ETDA.Thailand Copyright 2025 ACN Newswire via SeaPRwire.com.